The Esports Summit (ESS), launched in 2018, is the first major esports event in the MENA region, uniting gamers, esports professionals and enthusiasts, and global brands.
Going on for two action-packed days, the latest edition of ESS managed to break all records and bring together thousands of esports fans and enthusiasts and gamers, in addition to featuring unique partnerships with global brands and game publishers, and host first-time tournaments.
ESS 2025, powered by Samsung, featured world-class tournaments, regional and global partners, and record crowds.
Featuring world class production, professional esports talents, and thousands of cheering fans, the Red Bull Home Ground finals delivered the biggest Valorant tournament in MENA, with RA’AD crowned as champions and flying off to New York to compete globally.
The highly anticipated fighting game, 2XKO, had its own booth in ESS which included a direct live stream of the NICE KO broadcast from Evo France, as well as the registrations and qualifiers of the first 2XKO tournament in the region, with its finals played on-stage among thousands of fans.
In partnership with EA Sports and with Samsung as the Exclusive Mobile Partner, ESS hosted the biggest offline EAFC Mobile tournament in the MENA region, with its champion earning a spot in the global team in Vietnam.
For the first time, ESS was broadcasted live on WATCH IT, the prominent streaming platform, resulting in a significant milestone for esports in the region with its inclusion among mainstream entertainment.
In addition to powering ESS, Samsung had its dedicated booth which hosted immersive and interactive gaming experiences, offered fun and exciting giveaways, and promoted the Samsung Galaxy A56 5G and Samsung Galaxy A36 5G.
The League of Legends tournament in ESS featured the biggest gathering of the game’s fans and followers in the MENA region and presented a space for new talents to emerge with the crowning of the “Next Generation” team as champions.
ESS 2025 received recognition and support from multiple governmental bodies in a step that shows how esports is gaining even more official recognition in the region.
Launching the ESS App was another milestone achieved in Esports Summit, where the App facilitated the operations and logistics for both: attendees and organizers.
Chef Executive Officer
chief operating officer
Head of Project Management
Head of Production
The MENA region is quickly becoming a hub for esports, with huge investments taking place in infrastructure, tournaments, and fan engagement. FWZ is proud to be part of this change; raising awareness about the market’s potential and empowering brands to infiltrate the market to reap all the benefits it presents.
We have the perfect mix that makes us stand out in the esports industry in MENA; our deep roots in the region and knowledge of its gaming and esports community, as well as our innovative and creative solutions developed by our team which is known for its technical expertise and out-of-the-box approaches. All of this and more enables us to understand the needs of this unique demographic and be able to always reach them, and we have the track record to prove it.
We provide multiple services that can bridge the gap between brands and the gaming and esports community. Using our knowledge of the sector, we work with you to create and execute strategies that enable you to connect with gamers on their own turf.
And with our broad range of services, we know how to target gamers and esports enthusiasts and when; thus, making sure that your brand is well-represented and that you’ve managed to create ties with your target audience in a way that is sure to make you stand out in the market.
The esports industry is big and wide, and its fans are known for their passion, loyalty, and varied interests. So, beyond marketing, esports is an amazing tool to create customer engagement, foster brand loyalty, and drive long-term partnerships.
Moreover, esports also opens the door to infinite possibilities of co-branded experiences; whether it be esports tournaments, product placement, influencer marketing, or gaming content creation, these will all lead to increased brand visibility and credibility in the constantly changing digital age.
We do it all, and we do it from start to finish!
At FWZ, we organize online and offline esports tournaments featuring some of the most popular games and spanning different platforms. We handle everything from event planning and marketing to live-streaming and post-event analysis.
As FWZ, we help brands level up with 360 solutions, including esports tournaments and broadcasts, influencers’ and talents’ management, content production, and events.
Copyright © 2025 All Rights Reserved.